Performance Marketer (Google Ads and Meta Ads)
Run Google and Meta campaigns for clients in India, the USA, UK, UAE and Canada, judged on cost per qualified lead and revenue.
The role
You will plan, launch and optimise paid campaigns across Google Ads (Search, Performance Max, Demand Gen, YouTube) and Meta Ads for clients in lead generation, e-commerce and services. The work is judged on business outcomes, not clicks: cost per qualified lead, booked jobs, ROAS against break-even.
What you will do
- Build and run Google Ads and Meta Ads campaigns from account structure to weekly optimisation
- Write ad copy and brief creative with the design team, and run structured creative tests
- Set up and check conversion tracking: GA4, Google Tag Manager, Meta Pixel and Conversions API, enhanced conversions
- Read the numbers honestly and write clear weekly reports for clients
- Work with the SEO and web teams on landing pages that convert
What you need
- Hands-on experience running Google Ads or Meta Ads with real budgets, or strong certified knowledge with personal projects to show
- Comfort with spreadsheets and numbers: CPC, CPA, ROAS, conversion rate, contribution margin
- Clear written English for client reports
- Curiosity about why campaigns work, not just which buttons to press
Good to have: Google Ads and Meta certifications, Experience with US or UK accounts, Looker Studio dashboards.
Terms
- Location: Kolkata only. You must live in Kolkata or nearby and be able to reach our Park Street office.
- Work mode: Hybrid: some days from our Park Street office, some days from home, planned week by week with your lead.
- Working days: 6 days a week.
- Education: A completed degree in engineering (B.Tech, B.E., M.Tech) or management (BBA, MBA, PGDM). Final-year students and incomplete courses are not considered.
- Employment: Full time.
- How to apply: On WhatsApp only, using the Apply button on each role. No email applications.
Apply
Tap the button below. WhatsApp opens with a short form already written: fill in your details, add your portfolio or LinkedIn link, and send. Shortlisted candidates are invited to interview at our Park Street office.
Performance Marketer (Google Ads and Meta Ads) job in Kolkata: FAQs
Is the Performance Marketer (Google Ads and Meta Ads) job in Kolkata?
Yes. It is based in Kolkata, hybrid between our Park Street office and home, and open only to people who live in Kolkata or nearby.
What qualification is needed for this role?
A completed engineering degree (B.Tech, B.E., M.Tech) or management degree (BBA, MBA, PGDM).
What are the working days?
Six days a week, full time, hybrid.
What will I do as Performance Marketer (Google Ads and Meta Ads)?
Build and run Google Ads and Meta Ads campaigns from account structure to weekly optimisation; Write ad copy and brief creative with the design team, and run structured creative tests; Set up and check conversion tracking: GA4, Google Tag Manager, Meta Pixel and Conversions API, enhanced conversions.
What skills do I need?
Hands-on experience running Google Ads or Meta Ads with real budgets, or strong certified knowledge with personal projects to show; Comfort with spreadsheets and numbers: CPC, CPA, ROAS, conversion rate, contribution margin; Clear written English for client reports; Curiosity about why campaigns work, not just which buttons to press.
How do I apply for the Performance Marketer (Google Ads and Meta Ads) job?
Tap Apply on WhatsApp on this page, fill in the message that opens (degree, college, area in Kolkata, experience, portfolio or LinkedIn, current salary, notice period) and send it.
Is this a work from home job?
It is hybrid, not fully remote: some days from the Park Street office, some days from home.
Where is the office?
Ripon Street, Park Street, Kolkata 700016.
Ready to make your spend accountable?
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